What a productive start to the week! Our colleagues Christina Serebriakova, CEO of ASAP Agri & Broker at Atria Brokers, and Natalia Levkoniuk, Head of the DAP/CPT Department, attended Globoil International 2025 in Dubai, running from May 5 to 7 at the Hyatt Regency.
The conference is a multi-commodity trade platform that brings together key players from various sectors, fostering cross-industry collaborations and unlocking synergies in global agribusiness. As such, it provided the perfect backdrop for Christina’s timely reflection on a significant question facing many of today’s sunflower oil buyers:
🔹 Remain with Ukraine — the long-trusted leader in quality and consistency,
🔸 Or pivot to the cheaper and increasingly dominant alternative.
She took to the stage with a compelling session titled “The Sunflower Oil Dilemma”, unpacking the story behind the shifting numbers and what it all means for the future of the global vegetable oil trade. As part of her presentation, she also hosted a live lottery, where one lucky attendee won a 3-month Premium subscription to ASAP Agri reports — a daily source of real-time market analytics, price data, and strategic insights that help industry stakeholders stay one step ahead.
All in all, the event offered a valuable opportunity to forge new connections across the African market — relationships that will undoubtedly shape the conversations and collaborations of tomorrow!
Atria Brokers extends its sincere thanks to Tefla’s and Mr. Sandeep Bajoria, Chairman of the Globoil Organising Committee, for their kind invitation, impeccable event stewardship, and outstanding hospitality. We look forward to future engagements.
